Toronto, ON, (November 18, 2024) – Redberry Restaurants Canada will be opening freshly remodelled Burger King® restaurants in Etobicoke, North York, Sudbury, and Mississauga this month, featuring the brand’s new “Sizzle” design. The freshly remodelled restaurants will enhance all aspects of the Guest experience, including digital improvements, updated drive-thru and pick-up experiences, and signature design elements to better serve the community. The enhanced offerings and design builds up on the ‘You Rule’ campaign, which puts guests at the forefront of everything the brand does.
Four newly remodeled restaurants make it easy for guests to “Have It Their Way” with
state-of-the-art design, digital ordering kiosks, optimized drive-thru and more
"We are excited to be bringing a collection of new ‘Sizzle’ design restaurants to Canada, allowing us to provide a best-in-class Burger King experience to our valued guests,” said Ken Otto, Chief Executive Officer, Redberry. “These Redberry-owned and operated Burger King restaurants will be the first to offer the Sizzle design and experience in Canada. You can expect a modern family-friendly environment with a digitally forward restaurant experience,” he adds.
Here's what BK Guests can expect to experience at the new Sizzle locations:
Digital Ordering Kiosks that allow Guests to more conveniently place an order for dinein or carry out
Enhanced Drive-Thru featuring a new canopied design with an automated drive-thru voice system and double lanes.
A Designated Pick-Up Area to make delivery and pick-up orders placed through digital channels more seamless
Signature Interior Design Elements, including the new “King Booth,” a distinguished space perfect for families and large groups, a “Crown Wall” for a must-have photo moment inspired by the iconic Burger King crown, and a unique Whopper art installation
Modern Eye-Catching Exterior with a large Burger King bun logo and “Home of the Whopper” wall
“We are thrilled to announce the rollout of four Sizzle locations in Ontario this month. These openings mark a milestone for the Redberry team as a franchisee,” says Scott Lewis, Burger King Brand President, Redberry. “The new restaurants will allow us to bring an elevated level of service and guest experience that Redberry is known for” he adds.
By November 26th, 20204 – all four Sizzle locations will be open:
Etobicoke, 1560 The Queensway
Mississauga, 6465 Mississauga Rd.
North York, 1077 Wilson Ave.
Sudbury, 660 Notre Dame Ave.
Redberry is currently the largest operating franchisee of Burger Kings across Canada owning and operating over 160 locations, nationwide. To learn more about Redberry, please visit www.redberry.ca
About Redberry Restaurants
Founded in 2005, Redberry is one of the largest QSR restaurant franchisees in Canada. Redberry owns and operates more than 190 restaurants across the country, operating under the BURGER KING®, Taco Bell and Jersey Mike's Subs brands. With signed agreements to build more than 600 new restaurants, Redberry is one of the fastest growing restaurant companies in Canada. Redberry's mission and accelerated growth trajectory is made possible through its partnership with City Capital Ventures. Culturally, we have created an environment where our
partners, brands and team members can achieve the best versions of themselves. Redberry is proud to have been awarded “Restaurant Top 200: The Nation's Largest and Most Successful Franchisees” by Franchise Times for the past two years, Franchisee of the Year by Burger King for North America in 2021 and Pinnacle Award’s Company of the Year in 2024. We are truly architects of a different kind of restaurant company.
About BURGER KING®
Founded in 1954, the Burger King® brand is a global quick service hamburger chain known for food quality and value and as the only place guests can get the iconic flamegrilled Whopper® sandwich. The Burger King system operates more than 19,000 locations in more than 120 countries and U.S. territories. Nearly all Burger King® restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. To learn more about the Burger King brand, please visit the official brandmwebsite at www.bk.com or the newsroom at news.bk.com, and follow us on Facebook, Instagram, X and TikTok.
Media Contacts:
Chelsea Kellock, Vice-President of Marketing, Redberry
media@redberry.ca
Adrienne Harry, Public Relations, Silver Lining Marketing
aharry@silverliningmarketing.com
